- 7 skills that customers appreciate from their vendors -- works just as well for dealing with "internal" customers (via the nub, who seem to be supplying an awful lot of my links today)
- Get Your Message Out - On a Shoestring -- "4 easy ways to create a successful advertising plan without spending a bundle" (via bBlog)
- Gonze's law of internet visibility -- "In any field where visibility creates success, resources that are online will experience positive feedback at the expense of their offline rivals." (via Seb's Open Research)
- Where Marketers Go for Information: Free Resources, Part 1; Part 2; Part 3; Part 4
- CRM gets strategic -- "CRM systems rarely hold all the information you and your customers want. They just add a layer describing customer needs and preferences in order to make data found in financials, SCM, manufacturing, and other systems more meaningful."
- Keys to intelligence success -- "Executives and analysts don't want disconnected, formulaic reports from each department within each unit. Instead, they want summaries that consider facts from all sources -- even facts they aren't trained to comprehend – that they can distill into high-level views supporting quick and smart decisions. That's the definition of intelligence. Anything less is just data."
- The "What's Next? Process" for Developing Your Strategy -- Gap Analysis is no longer adequate in the current competitive environment
- Top 100 Biggest Cities in the U.S. (via anil dash's daily links)
- New ad model charges by the click -- from April 29, 1996 (ibid.)